PRI Blog

Our blog is dedicated to sharing our thoughts and expertise about the banking industry and how you can experience quantifiable results for your financial institution. We invite you to hear the perspectives from our banking professionals through our posts.

Improving the Customer Experience through Customer Journey Mapping

Improving the customer experience is a top-of-mind issue for FIs in today’s ultra-competitive environment. How do we compete with the big banks? How can we separate ourselves from our competition? How can we improve our internal efficiencies? These are all questions that Customer Journey Mapping can help solve. The essence of a Customer Journey Map […]
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Utilization is Critical to Improving Debit Card Portfolio Performance

The income potential of improving debit card portfolio performance – commonly referred to by insiders as PAU (Penetration, Activation, Utilization) – should place it at the forefront of most FI retail initiatives in 2021. In the last of this three-part series, PRI Partner Mike Holt examines best practices for growing a card portfolio through utilization. […]
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Improving Debit Card Activation Boosts Profitability

In last month’s blog, PRI’s Mike Holt, discussed how increasing debit card penetration into accounts improves FI profitability. Now we will take a closer look at the second element of an FI’s PAU – debit card activation. Activation is measured as the percentage of open debit cards with at least one point-of-sale (POS) purchase over […]
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The Retail Initiative for 2021: Improving Debit Card Portfolio Performance

The income potential of improving debit card portfolio performance – commonly referred to by insiders as PAU (Penetration, Activation, Utilization) – should place it at the forefront of most FI retail initiatives in 2021. In this three-part series, PRI leaders take a closer look at the best practices for growing a card portfolio, beginning with […]
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PRI Selection as Preferred Provider Strengthens Ties to the Hoosier State

Profit Resources Inc. was honored this month to be selected as a Preferred Service Provider by the Indiana Bankers Association. The designation solidifies PRI’s footprint in Indiana and holds special significance. After the company’s launch in 1990, its very first client was an Indiana bank. PRI stands out to state bankers associations such as IBA […]
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Executive Succession Planning Plays Vital Role in Long-Term Bank Health

With Baby Boomers retiring at an accelerating pace over the next 10 years, there is a critical need for financial institutions to focus on executive succession planning. The 2020 Crowe Compensation and Benefits Survey revealed that 50 percent of FI executives are 56 or older, and 28 percent of managers are in this cohort. With […]
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Plan to Succeed Through Board Governance

Benjamin Franklin once said, “If you fail to plan, you are planning to fail.” His quote could not be more applicable to bank board succession planning, especially in today’s quickly changing world. While director succession may be one of the more sensitive topics in the boardroom, director development and board repopulation should be regular agenda […]
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In Banking, the More Things Change, the More They Stay the Same

After 45+ years in the banking industry, Tim Holt, founder of Profit Resources Inc., has seen many transformational changes. Yet, remarkably, the foundations of community banking have remained unchanged. He recently reflected on a perception issue of one of these ever-important foundations – customer payments and how community bankers view debit cards versus checks. Risks […]
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Lessons Learned: Adapting Operations to a Post-COVID World

To successfully adapt operations to a post-COVID world, many FIs are focusing on two main areas: Workforce and technology. “The pandemic itself didn’t present any real ‘aha’ moments, but it elevated considerations that were on the back burner and brought them to the forefront of leaders’ thinking,” said Gladys Rodriguez, PRI Consultant/Project Manager.  Workforce In the […]
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